Privacy & Cookie Policy
We are committed to safeguarding the privacy of our website visitors; this policy sets out how we will treat your personal information and how Fulling Mill uses Cookies.
(1) What information do we collect?
We may collect, store and use the following kinds of personal data:
(a) Information about your computer and about your visits to and use of this website (including your IP address, geographical location, browser type, referral source, length of visit and number of page views)
(b) Information relating to any transactions carried out between you and us on or in relation to this website.
(c) Any other information that you choose to send to us.
(2) Cookies
A cookie consists of information sent by a web server to a web browser and stored by the browser. The information is then sent back to the server each time the browser requests a page from the server. This enables the web server to identify and track the web browser.
Fulling Mill uses different types of cookies to track site visitors’ behaviour to enable us to provide a better user experience on our website.
The different types of cookies we use are outlined below.
System Cookies
These cookies are generated each time you visit fullingmill.com and are automatically deleted when you leave our website. These cookies assist with the smooth operation of our website. They also ensure that any selections you make during each browsing session are remembered. Without these cookies, the site will not work correctly.
By Using These Cookies, The Fulling Mill Website Will:
Remember what is in your shopping basket
Remember where you are in the order process
Remember that you are logged in and that your session is secure. You need to be logged in to complete an order.
Analytics Cookies
Fulling Mill uses cookies to track visitor interactions on our website, through Google Analytics. The Google Analytics cookie is used to track what visitors do when they interact with our website only. Google Analytics records information including how you reached our website, the search queries used, the city and county that you’re browsing from, and what web browser you are using. Google Analytics is invaluable in helping us improve our service to our website visitors by allowing us to evaluate the performance of our website and make improvements where necessary. This information collected is not personally identifiable and is used by Fulling Mill only, no information is passed to any third parties.
Visitors can opt out of being tracked by Google Analytics across all websites by visiting the Google Analytics opt-out browser add-on
Remarketing Cookies
Fulling Mill also uses Google AdWords Display Advertising for Remarketing purposes. Using Google AdWords code, we are able to see the pages on our website that have contributed to conversions, which in turn allows us to make better use of our paid search budget. We also use re-marketing code to log when users view specific pages on our website. This allows us to provide targeted advertising in the future.
Visitors can opt out of Google Analytics for Display Advertising and customise Google Display Network ads using the Ads Preferences Manager.
(3) Using your personal data
Personal data submitted on this website will be used for the purposes specified in this privacy policy or in relevant parts of the website.
We may use your personal information to:
(a) Administer the website
(b) Enable your use of the services available on the website
(c) Send you email notifications which you have specifically requested
(d) Send to you marketing communications relating to our business which we think may be of interest to you by post or, where you have specifically agreed to this, by email or similar technology (you can inform us at any time if you no longer require marketing communications)
(e) Provide third parties with statistical information about our users – but this information will not be used to identify any individual user
(f) Deal with enquiries and complaints made by or about you relating to the website.
We will not provide your personal information to any third parties
(4) Disclosures
We may disclose information about you to insofar as reasonably necessary for the purposes as set out in this privacy policy.
In addition, we may disclose information about you:
(a) To the extent that we are required to do so by law;
(b) In connection with any legal proceedings or prospective legal proceedings;
(c) In order to establish, exercise or defend our legal rights (including providing information to others for the purposes of fraud prevention and reducing credit risk);
Except as provided in this privacy policy, we will not provide your information to third parties.
(5) Security of your personal data
We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information.
Of course, data transmission over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet.
(6) Policy amendments
We may update this privacy policy from time-to-time by posting a new version on our website. You should check this page occasionally to ensure you are happy with any changes.
(7) Your rights
You may instruct us to provide you with any personal information we hold about you, as well as request any information we hold on you is updated or deleted.
You may instruct us not to process your personal data for marketing purposes by email at any time. (In practice, you will usually either expressly agree in advance to our use of your personal data for marketing purposes, or we will provide you with an opportunity to opt-out of the use of your personal data for marketing purposes.)
(8) Third party websites
The website contains links to other websites. We are not responsible for the privacy policies or practices of third party websites.
(9) Updating information
Please let us know if the personal information which we hold about you needs to be corrected or updated.
(10) Contact
If you have any questions about this privacy policy or our treatment of your personal data, please write to us by email to usasales@fullingmill.com
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